If you sell Orlando, you sell more than Disney — but most agents' feeds don't show it. With Epic Universe now open, Universal and Epic Universe content is one of the biggest, least-crowded opportunities in travel right now. The agents posting it look current and complete; the ones who don't look like Disney-only shops.
Why Universal content converts right now
Two things are working in your favor:
- Epic Universe is brand new — people are searching, dreaming, and saving content about a park most agents aren't posting yet.
- Less competition — everyone floods the feed with castle photos; far fewer post strong Universal visuals, so yours stand out.
Being early and consistent here is how you become the agent people associate with Universal trips.
What to post
Mix dream and utility across all three parks — Studios, Islands of Adventure, and Epic Universe:
- First-look Epic Universe moments people haven't seen a hundred times.
- "Universal vs. Disney — which is right for your family?" (you're the guide).
- Thrill-ride and themed-land clips that stop the scroll.
- "Add a Universal day to your Orlando trip" planning tips.
The agent who posts Universal looks like the agent who can plan the whole Orlando trip — not just the Disney half.
The usual problem: you're not there to shoot it
Universal content is even harder to DIY than Disney — most agents simply don't have a library of Studios, Islands of Adventure, and Epic Universe footage sitting on their phone. That's exactly why your feed goes quiet on it.
The fix
A ready bundle of Universal and Epic Universe photos and vertical clips lets you post across all three parks without the trip — so your feed finally reflects everything you sell. Pull a shot, add your hook, and you're showing up as the full-service Orlando expert you actually are.
